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Chosen to inspire and stimulate, Eva Galambos presents her carefully handpicked collection, in the same way the talents at the traditional Parlour intended to do.
"It's not just about the clothes" emphasises Eva "it's about creating that 'parlour' feeling of 'openness'. Allowing every woman who enters the shop to totally express her individuality." The philosophy continues right through to the expert team who provide a superior service in the store. "Our parlour is in an environment where every 'guest' can be educated with product knowledge and can discover everything she needs to know about each designer and each brand" comments Eva "and she's welcome to spend as much time as she likes in the 'boudoir lush dressing rooms we have created to give every girl that feeling of being in their own bedroom!"
Freedom of expression is embraced across the eclectic, precisely selected ranges on offer. Everything intends to have a point of difference. "It's not about basics at Parlour X it's about pieces". Pieces carefully chosen, to be the highlight of any girl's wardrobe, each admired for it's originality, shape, fit and fabric and with the reassurance of 'relative exclusivity'. Parlour X stocks certain international brands exclusively in Sydney and in Australia with limited stock of each piece. Other brands, and more often than not, have minimal overlap with other retailers.
Parlour X owner/buyer and ex-fashion agent, Eva Galambos is passionate about fashion. Her extensive career has taken her inside some of the most significant fashion brands and retail organizations both in Australia and Europe over the past twenty years.Eva completed a BA at The University of NSW, in conjunction with The College of Fine Arts (COFA). Initially she pursued her love of art and worked for two years at the Museum of Contemporary Art (Sydney), before relocating to the UK in 1993 where she spent the next three years accumulating vast experience in London's fashion industry.Emporio Armani trained her in fabrication, visual merchandising and product display and Eva was involved in the company's launch of Arena Magazine. Shortly after she joined the wholesale division of French Connection (FCUK) and for two years thereafter, was responsible for buyer's schedules; sales, in-store merchandising and coordination of in-house fashion shows. During this time, Eva also work within Nicole Farhi's wholesale showroom and did additional work with The Gap, attending workshops on sales development, philosophy and technique.Eva managed a final short stint working at Replay (London), before returning to Sydney in 1996, accepting a role as operational manager with Beach Culture implementing retail systems.Next, Eva joined Susie Sharrock Agency, where she spent three years working as a senior sales agent, ultimately responsible for National Sales and Marketing. Eva was integrally involved in establishing and developing the wholesale division of brands such as Morrissey, Nicola Finetti and Saba.In 2000 Eva established GlamBos Agencies and utilising her decade in the fashion industry she represented many key Australian labels in a wholesale and marketing capacity.In 2001 Eva expanded her business interests with Parlour X, a gallery-style boutique located in Fiveways, Paddington. in 2003, Eva sold the agency to make way for Parlour B Beauty Rooms, a new concept complementing the store and run by Nathan Williams - "The Eyebrow Whisperer
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213 Glenmore Road, 5 Ways, Paddington 2021, Sydney
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